Alex Manos: Fraud, Misrepresentation and Lawsuits (Latest Updated 2023)
Alex Manos is the owner of the notorious Beverly Hills Car Club.
It’s an online seller of classic cars.
However, unlike conventional classic car dealers, Beverly Hills Car Club doesn’t focus on maintaining the quality of its every product.
You can expect to find an extremely rusted car as well as one in pristine condition at Alex Manos’ establishment.
His warehouse is present just 15 miles away from Beverly Hills proper.
You might wonder, “Why is the Beverly Hills Car Club so notorious?”
The answer is – the poor quality of its cars.
Alex Manos has received countless complaints from his customers for selling cars with undisclosed defects.
By selling classic cars online, Alex streamlined the buying experience for his customers. However, it also helps him hide the various problems present in the cars he is selling.
Alex Manos is the fiance of Farrah Aldujfrie, daughter of Kyle Richards. For those who don’t know, Kyle is the star of “The Real Housewives of Beverly Hills”.
According to the lawsuits against Alex Manos, he has misrepresented his cars on multiple occasions.
These buyers spent a lot of money on purchasing those cars. Then, they had to spend even more on years of legal battles and couldn’t enjoy their dream cars.
For example, Alex Manos sold a rare Porsche 911 containing parts from a different car.
Furthermore, state regulators have investigated Alex Manos and Beverly Hills Car Club for having stolen cars in their inventory.
According to a report by The Times, many articles on Alex’s website have plagiarized content from automotive publications. It’s highly unprofessional and unethical.
In response to the various lawsuits, Alex says people should realize that they are just a tiny fraction of the thousands of cars he has bought and sold.
When Alex Manos Faced a Lawsuit for Misrepresenting an Alfa Romeo:
In 2018, a customer bought an Alfa Romeo GTV 2000 coupe from Beverly Hills Car Club. Although he was skeptical at first, the online presence of the business was convincing enough.
Kubr, the customer who bought the Alfa Romeo, told the media he was impressed with a large number of classic cars present in Alex’s catalog.
He thought “They knew what they were doing”. However, Kubr was mistaken.
Kubr paid Alex Manos $22,000 for the GTV 2000.
The classic car dealership had marketed the car as ‘mechanically sound’.
Later, he experienced some problems with the car and took it to his mechanic.
The mechanic told Kubr one of the rear springs of the GTV 2000 was broken in half. That’s not all.
There were several more problems present in the car and Alex Manos hadn’t revealed any one of them.
The lawsuit claimed the classic car dealer had violated the State Consumers Legal Remedies Act. This act protects consumers against misrepresentation.
Selling a damaged car while marketing it as ‘mechanically sound’ would fall under this category.
Beverly Hills Car Club denied the allegations.
They claimed the purchase agreement said Kubr bought the car in an “as is with all faults condition’.
State law says car dealers must conduct safety inspections for their vehicles. Kubr’s lawyer questioned whether Alex Manos and his team inspected the car or just thought it looked great and sold it without doing a thorough inspection.
Alex Manos claimed that his company doesn’t hide any details about their listed cars.
Later, they settled the lawsuit and neither party disclosed the settlement’s details.
There are more such instances.
When Alex Manos Paid $270,000 for Selling a Defective Mustang
The Alfa Romeo GTV 2000 wasn’t the only car described as ‘mechanically sound’ by Beverly Hills Car Club.
They use this phrase rather generously. Many vehicles on their website have this description.
Lawyers say it’s an ambiguous term.
Such ambiguity cost Alex dearly when he had to pay $270,000 to a customer.
In 2011, Bernard Parlange bought a 1966 Ford Mustang from Alex’s company for $18,000.
Bernard had bought 2 cars from the classic dealer before and hadn’t faced any issues.
However, he was living in France at the time. So, he shipped the car there.
Although Beverly Hills Car Club had assured Bernard that the car ran and drove as it should, it was in no condition to run on a road.
Bernard Parlange filed a lawsuit against the classic car dealership in France. The Bordeaux Regional Court appointed an expert to examine the car. He said the car had a significant level of corrosion on its frame.
Hence, the car was highly dangerous.
Moreover, the court noted that Beverly Hills Car Club failed to show up for the trial.
On the other hand, Alex claimed that his company was unaware of this ‘alleged’ defect.
“Beverly Hills Car Club Refused to Pay”
In 2015, the French court ruled in favor of Bernard. However, he had to file a lawsuit in LA a year later to enforce the $75,000 judgment he received in France.
According to the new lawsuit, Alex Manos and the car dealership had refused to pay him.
The dealership denied Bernard’s allegations. Alex said his lawyer told him the French court didn’t have jurisdiction over his business so he didn’t pay.
The legal battle went on for 2 years.
However, the court ruled in favor of Bernard in 2018.
According to Bernard’s lawyer, Beverly Hills Car Club ended up paying $270,000 including the administrative and litigation fees.
However, Alex denies paying such an amount. He claims he entered into a confidential settlement with Bernard Parlange even though Bernard’s lawyer denies this claim.
Beverly Hills Car Club Has Received a Warning for Selling Stolen Cars:
Classic car dealerships put in a lot of work in verifying the authenticity of their cars. Every buyer wants to know if their car is authentic, who its buyer was, etc.
It takes a lot of effort.
Alex Manos and his firm don’t take this aspect of their business very seriously.
A state agency launched a probe against Beverly Hills Car Club when it suspected they had sold their customers stolen vehicles.
Public records reveal that the DMV had investigated them in 2013 for having 2 stolen cars in their inventory.
Moreover, the case file mentioned that Beverly Hills Car Club didn’t check vehicles when they buy from out of state to see if they were stolen.
This is a violation of California’s penal code.
Violating such a law can cause a dealership to lose its license. However, in this case, the DMV only issued a written warning.
When Alex Manos Sold a Fake Porsche 911 Targa S and Faced a $300,000 Lawsuit:
The 1967 Porsche 911 Targa S is an iconic classic vehicle.
There aren’t many and its fold-down, soft rear window and robust motor have made it collectors’ favorite.
A few years ago, Charles Miller found one Targa S in Alex Manos’ catalog. He bought the car for $157,000 and sent it to Farland Classic Restoration.
Farland is a premium shop in Englewood, Colorado.
However, when Farland disassembled the Porsche, they found the car was not a genuine 1967 Porsche 911 Targa S.
So, Charles filed a lawsuit against Beverly Hills Car Club in LA County Superior Court.
The lawsuit was for fraud. Charles alleged the car was a 911 coupe with a welded 1967 911 Targa S VIN (vehicle identification number).
Farland’s investigation revealed that somebody had cut the car’s roof to accommodate a Targa’s signature window.
Also, they had welded structural body gussets to make the car look like a genuine Targa.
Alex denied the allegations and gave the same excuse he used in previous lawsuits – the purchase agreement said the car was sold in an “as is with all faults condition”.
Afterward, the classic car dealership filed a lawsuit against Exact 10 LLC, the dealership from which they had bought the car.
Charles sought a $300,000 minimum in damages
Eventually, all three parties entered into a settlement.
Alex Manos Reviews: What People Think About Beverly Hills Car Club
It’s not like the various legal battles haven’t had an impact on the reputation of Alex Manos.
His vintage car dealership is notorious for selling “overpriced project cars”.
There are countless posts online where people are sharing concerns about the shady business model of Beverly Hills Car Club.
One Reddit user asked if anyone has had experience with BHCC.
Several users responded and told him that Beverly Hills Car Club is extremely overpriced.
Another user highlighted how known forums on car dealers have no praise for this particular dealer.
In the post below, people are laughing at the extremely overpriced and unusable car Alex is selling at his dealership:
Here, a Reddit user asked others to see if there was something wrong with the DeLorean available on the website of Alex Manos’ dealership.
People highlighted that the car’s air filter is missing and its binnacle is damaged.
Several users recommended he avoid buying the car.
One user shared how his friend had bought a DeLorean from BHCC. The car’s electrical system was terrible. Its fans didn’t work as their relay socket was cut out.
The car’s previous owner had hacked the electrical system. However, Alex Manos and his firm didn’t disclose any of this information. The buyer had paid $27,000 for the faulty car.
However, Alex Manos’s reviews are nothing compared to the discussion on Rennlist about his dealership.
“Buyer Beware”: Classic Car Enthusiasts Don’t Recommend BHCC
Here, a user shared that Alex Manos has no shame. The post concerned an extremely rusted 1990 Porsche 911 Carrera 2dr Coupe 2.
BHCC was charging heavily for the rusted car. They had modified the odometer and added 20,000 to it.
The user said people should avoid buying from this place.
Others responded in agreement saying Beverly Hills Car Club is notorious for selling overpriced cars.
About Alex Manos:
Alex found success in selling classic cars through his internet-based business model. The classic car market was quite limited.
According to various sources, Alex Manos’s net worth is around $5 million to $10 million.
Also, he is around 40 years old.
To buy a classic car, you usually had to attend auctions where you had to partake in a complicated bidding war or pay premium prices to dealers.
Moreover, it’s not easy to find a dealer who has the car you want.
Through Beverly Hills Car Club, Alex Manos removed a lot of these problems from the classic cars market.
Now, people are able to buy classics directly from the comfort of their homes. While Alex claims to provide all possible information on the cars present in his catalog, he has faced several lawsuits for not disclosing every piece of information.
Consultants have compared Alex Manos’ store to a thrift store for classic cars.
The various lawsuits I mentioned above are proof of just how flawed this new approach is.
The Start of Beverly Hills Car Club:
Alex claims that he got the idea of starting a classic car dealership when he restored and sold a Lincoln Continental.
Although he sold the car at a profit, he realized that the time and effort weren’t worth it.
Later, Alex and his mother, Versa Manos, got the idea to launch a scalable classic car dealership.
They started the business in 2009.
In an interview with The Times, Alex Manos said he doesn’t modify the cars he buys and sells. He claims he wants his customers to be able to fulfill their dreams about how their cars will look.
Alex claims his customers enjoy restoring the cars he sells.
While this strategy helps Alex Manos keep the prices reasonable, it also makes things difficult for the average classic car enthusiast.
Many people point out that unless you’re a well-versed expert in cars, you would have a hard time buying from Beverly Hills Car Club.
One car website said Alex Manos puts up quite optimistic prices on decrepit but tempting cars. They highlighted a Continental whose color had faded completely.
An Impressive Online Presence:
For a car dealership that has faced so many lawsuits in recent years, Beverly Hills Car Club has been relatively unscathed.
It might have a lot to do with the strong online branding of the business.
Both Alex and his dealership have prominent Instagram pages, each having more than 100,000 followers.
The Alex Manos Farrah engagement helped the business as well.
It helped Alex boost his celebrity status as he is now directly related to “The Real Housewives of Beverly Hills” star.
Having such a powerful online presence helps Alex mitigate a ton of issues.
After all, it’s extremely difficult for a car dealer to stay in business after facing a probe by state regulators for selling stolen cars.
Maybe that’s why he resorts to unethical marketing tactics.
Alex Manos Has a History of Using Plagiarized Content to Promote Himself
In 2021, Beverly Hills Car Club began a newsletter titled “Car Tales”.
It was a series of essays that promised readers to reveal various adventures in classic car buying.
While the stories were related to their current inventory, they seemed like proper works of prose.
The site attributed all of them to Alex as well.
However, journalists found that Alex Manos plagiarized most of these essays.
His July 2021 essay about DeLorean copied content from a Screen Rant piece.
Similarly, his article on Alfa Romeo Giulietta Sprint Speciale copied material from a 2020 Motor Trend article.
For his August 2021 story, he copied content from Silodrome, a prominent car culture publication.
Surely, Alex doesn’t hesitate to use unethical tactics to enhance his brand.
When LA Times reached out to Screen Rant and Silodrome, both of them said Alex had no authorization to use their materials. A rep of Motor Trend said they had referred the matter to their legal counsel.
Alex Manos is a shady businessman.
He uses unethical business tactics to promote his brand and his car dealership has faced a plethora of lawsuits for misrepresentation, fraud, and more.
Even the DMV has warned them after they found two stolen cars in their inventories.
It’s not the first time a classic car dealer has faced such action. Recently, another luxury car dealer named Jatin Ahuja faced legal action when authorities found multiple stolen cars in his inventory.
Due to these reasons, it would be best for you to avoid dealing with Alex Manos and BHCC.