Who is Kapil Gupta?
Kapil Gupta is an “executive coach” who left the field of medicine, to give out life advice to others. Kapil Gupta was in the field of medicine for over 20 years. Kapil Gupta was a pathologist and used to be affiliated with Atrium Health-Cabarrus. Kapil Gupta graduated with honors in 1995 receiving his medical degree from St. George’s University School of Medicine – a Caribbean Medical school in West Indies, Grenada. Kapil Gupta then did his internship at West Virginia University, then did his residency at Vidant Medical Center/East Carolina University, and his fellowship at Ohio State University Hospital. Kapil Gupta is currently licensed to practice medicine in North Carolina and Ohio.
Kapil Gupta likely saw making easy money from giving out life advice to be much more comfortable and much less effort than working long hours of being a doctor for probably less than what he makes now from his overpriced coaching and products.
Kapil Gupta was originally born in India and raised in Toronto, Canada then moved to work in Concord, North Carolina, and now lives in Florida, Palm Beach Gardens.
Kapil Gupta was born on August 9th, 1969. Kapil Gupta is married to Aradhana Patel Gupta who he met in med school and has 2 sons – Aman Gupta and Abhay Gupta, who are both golfers.
Kapil’s websites and Twitter:
https://twitter.com/KapilGuptaMD – current Twitter
https://twitter.com/KapilGuptaMDpvt – his private Twitter with his loyal 30 followers.
https://twitter.com/siddhaper4mance – previous Twitter
First of all, understand this isn’t a critique of his work as much as it is of him and his grifting. You may find some value in his work if you haven’t already heard all this basic stuff before. The most common reason why some are so impressed by his work is that this sort of stuff is so secluded. But what Kapil has done is taken a bunch of work from the likes of Jed Mckenna, Advaita Vedanta, and ancient zen masters and mixed them all together and put them in his own words.
Kapil Gupta’s products:
Kapil sells a bunch of approx 5-10 minutes short podcasts for $500 EACH – https://kapilgupta.podia.com
Kapil Gupta sells a monthly subscription for $1000
And most wild of all Kapil asks for SIX FIGURE pledges to a category of his content.
Read his https://www.siddhaperformance.com/about/
“Siddha Performance is the only company in the world devoted to achieving world-class performance through mind transcendence.”
it sounds like a Résumé/Curriculum vitae (CV). He’s trying to portray a particular unique impressive image of himself to the reader.
His website also includes the typical marketing strategy of having testimonials (and we all know testimonials nearly always only show the good side). Also, the testimonials he has displayed is an extremely low sample size.
Kapil claims most of his clients are world elites but no one really knows if this is true and it hasn’t been proven yet.
Kapil Guptal’s own words:
“The ultimate marketing comes from not wanting to sell at all”
-“It’s about recognizing that the thing you’re selling is invaluable and placing any price at all on it is an insult”
-“All marketing is a scam because the people doing it are doing it for the sole purpose of selling”
-“If you have something truly valuable, you won’t have to resort to trying to convince someone to buy it”
Kapil Gupta correctly points out other scams but don’t let it fool you.
Kapil Gupta is right that nearly all other self-help gurus, spiritual gurus, motivational speakers, and the like are all scammers but don’t let that fool you into thinking he’s any different in that regard. Just because Kapil Gupta has hundreds or thousands of free public discourses that doesn’t mean much. It’s no different from the self-help youtubers who post hundreds of self-help videos while having their paid courses in the description.
Kapil Gupta’s work is a bunch of new age repackaging of advaita vedanta (a Hindu sadhana), previous Indian spiritual gurus (such as Sri Nisargadatta Maharaj, Jiddu Krishnamurti, UG Krishnamurti, Osho, etc.) and ancient Chinese/Japanese-style writings without attribution.
Now the stuff that Kapil Gupta is saying isn’t widely reiterated in the self-help/spiritual space, but he’s still reiterating stuff other people have taught (not that there’s anything wrong with that). And I will even say that I enjoy the long audio podcast format (I’m referring to the hour-long free podcasts with people such as Moe Abdou, NOT the $500 several-minute-long short podcasts) of some of his talks but he could at least give attribution to where it’s due. Kapil’s paid content is more words expanding on his free content. If you ever think about paying for it, go read all of Jed McKenna’s books first (it’s the same stuff but for free or less money).
- Kapil Gupta’s followers think that he has transcended his mind while Kapil constantly shows frustration at questions in Twitter spaces and tells stories about how he gets mad in situations such as when his son came 2nd in a gold tournament when he felt his son was screwed over by a referee.
- Kapil Gupta’s Twitter following grew marginally after Naval Ravikant did a podcast with him. It seems most of Kapil Gupta’s followers are people who follow Naval and don’t realize that Naval pretty much goes against the very things Kapil Gupta says, as he constantly hands out prescriptions as advice. And at the same time, since a lot of people trust the Naval they seem to also use that as reassurance that Kapil Gupta is legit.
- If only 22 people on Earth are Serious enough for Truth. And Kapil Gupta has hundreds of devotees pledging him $1000 per month. Then, statistically his premium subscribers are a hopeless lot.
- Kapil Gupta’s Marketing trick: Teasing is more effective than Promising!
If you tease an event, then more people will attend than if you promise it. Kapil Gupta’s followers probably believe they are graced with his good mood whenever he does a Q&A.
- Kapil Gupta renames ‘technique’ to ‘system’ and then admits that techniques/systems work extremely well.
- If you look through Kapil Gupta’s previous tweets from both his current account and old account you can find that he was spamming his discourses to hundreds of famous people – from Indian actors and actresses to elite Tennis players like Federer and Nadal. He was even asking Tony Robbins to retweet a link to one of his discourses. Why would someone who claims his work isn’t for the masses do all that?
- There are a few things that are either unverifiable/unfalsifiable and Kapil simply dodges that by claiming people have “truth receptors”
Kapil Gupta’s marketing
Kapil Gupta said in one of his direct truths that he doesn’t create catchy headlines yet almost every discourse title pretty much seems like it’s trying to be catchy. And you can tell in the discourses that the poetic style of writing sounds so cosmetic. You can also compare the 2 pictures below to see how he dressed up smartly and took a nice picture to support his marketing. There’s nothing wrong with marketing but as Kapil says himself, you wouldn’t need to do any convincing if your product was truly great.
How Kapil Gupta lives
Kapil Gupta doesn’t exercise or meditate and barely socializes.
Now there’s nothing wrong with not doing any of those but it just adds up to the whole anti-self-improvement attitude.
Kapil Gupta: “If you are looking to improve your health, why would you want to improve the health of a body that is going to, certainly, and undeniably die?”
I understand Kapil’s point but from where he’s coming from it sounds like he’s trying to use it as a coping mechanism for not doing any exercise.
Kapil Gupta’s son has a coach
Kapil’s son Aman Gupta is a decent young golf player. And Kapil’s followers immediately think oh that must mean Kapil’s wisdom “works”, while not realizing that Aman has his coach – Sean Foley Performance (Priced at $42,000 for non-club members and $25,000 for club members) and that coach was Tiger Wood’s former coach. So if you’re wondering where Kapil’s money goes, now you have an idea. Aman is practicing his swing technique with his $1000/hr golf coach. Meanwhile, Kapil is soliciting private discourse subscribers. Coincidence?
Kapil has tweeted:
-Much of the hiring of “coaches” is, fundamentally, an attempt to Buy Success. And such things cannot be bought.
-To become a Legend. Two forms of protection are required. Protection from instructors and coaches. And protection from one’s own beliefs and opinions.
There is a potential business strategy in that instead of trying to get a couple of hundred bucks out of a few hundred/thousand people, it’s much more money to get a million bucks out of a single/couple multi-millionaire/billionaire. It’s an easy cop-out for Kapil to say he’s not trying to convince anyone of anything and that he’s just stating the truth but if you look at his previous sites, the attempt to convince is blatant (yes humans technically can’t be convinced since they’ve already made up their minds on things but it is possible to persuade/indoctrinate people who are sitting on the fence for certain things).
Also, it can be both – convincing and true (you can attempt to convince someone to understand a truth). It’s an easy cop-out for KG to say “Money = sincerity” which regardless of being true, can easily be used as a defense to make money from his customers.
Most self-help gurus have this scheme where they sell one thing for a ridiculous amount of money which is marketed towards rich people to grab huge amounts of money and then sell other things for less money which is marketed towards the average person who can afford it – which can be seen with Kapil’s 6 figure pledges and $500 direct truth podcasts.
Even though he’s saying it’s because it shows a level of seriousness and sincerity, it’s still indeed getting big money from the rich. So there’s a clear potential ulterior motive here. Kapil once said he’s trying to figure out the way to get the most for doing the least work – after hearing that, his setting up 6-figure pledges is unsurprising. All it takes is one rich person to pledge 6 figure amount and Kapil is settled for some years.
This is just a straight-up prescription by Kapil
https://web.archive.org/web/20201205143503/https://www.kapilguptamd.com/2016/07/18/the-incredible-90-second-stress-cure-for-world-class-executives/ If it was anyone else who would have advised to tell your mind to chill out, Kapil would have ridiculed it and dismissed it as a prescription so I think some prescriptions, even for the mind, are effective. Things like getting enough sun, exercise, etc. Seeking truth can be a prescription but if done sincerely can be very effective.
It would be a cop-out to just say that was a few years ago and that he has deleted that discourse and that he is now a lot different from how he was a few years ago. Sure that might be true but he also claimed he has been on this truth devotion for over 20 years and was seen tweeting about the stuff back in 2012. You may also be different a few years from now and change some of your views which is completely understandable but in this space of giving out advice and acting like whatever you say is true, it shows your thoughts have not completely matured if they’re changing.
Kapil’s Twitter History
There are way too many tweets to show everything so here are just a few things.
https://mobile.twitter.com/KapilGuptaMD/status/1480569354903244805 – Kapil trying to threaten people who are selling his work. If he didn’t care about making money if all he cared about was the truth then why would he care if others were spreading his teachings while making money from it?
https://mobile.twitter.com/KapilGuptaMD/status/576247272343646208 – Kapil randomly tweets the late Thich Nhat Hanh asking whether he has attained enlightenment. When people ask Kapil this, he’s always quick to resort to how will it matter to others whether he has or not.
Kapil randomly tweets to Joe Rogan and then someone questions him, to which Kapil replies by asking whether it’s a comment in the form of a question, the person then replies by asking whether Kapil’s original post to Rogan was also a comment in the form of a question. And of course, Kapil dodges that and just posts about the truth instead.
Kapil randomly tweets “sweet girl” almost a month later than the original tweet of some actress.
Kapil randomly tweets “sweet girl” almost half a year later than the original tweet of someone with over 100k followers.
Kapil randomly advertising his book to a bunch of famous people/someone with a large following (there are way too many to include all the tweets)
“If you like Osho, this takes it to the next level. Namaste”
Kapil’s latest book “Wisdom For A King” was priced at $250. It is 68 pages with a bunch of lines with only a few words each, with triple-spacing in between each line and quintuple spacing for new paragraphs. Sure more words/pages don’t make a book better but the book is a re-skinned perspective of his other work. There is nothing new. It is the same format as his “A Master’s Secret Whispers:” book which is just $10. And it pretty much mimics the information in that book just from a different perspective.
There are no new unique insights. The message is the same across all his content. After a while of exposing yourself to Kapil’s work, after you’ve consumed all the main points. There’s no point in keeping up with the latest discourse. Kapil of course tries to keep his followers engaged with his work by preaching about repeated exposure but all one needs to do to repeatedly expose themselves is to have a summary of the main teachings and go over those instead of loading up Kapil’s website every day to check if there’s a new discourse.
A common trap that Kapil followers fall into
A common trap to fall into while being new to Kapil’s work is thinking this “Truth” stuff is so awesome and you feel a sense of pleasure and think you’re lucky to find such wisdom. Some years later you’ll realize that Kapil’s work became your new “self-help” even though he’ll continuously preach against self-help and spirituality. Just because his work may have helped you don’t be so attached to it – understand that many people were helped by even the biggest fake self-help gurus. So it if helped you then cool but understand just because it helped you doesn’t mean you should worship him or his work and go around posting “Wow this is such great wisdom” That’s how cults form.
If you enjoy his work then keep reading/listening to the free stuff. If the hundreds of public discourses did not help you reach ultimate freedom and arrival then what makes you think extra material will (perhaps because the free public discourses helped you a bit, you then think the paid stuff will help even more – this is the basic way of thinking that all those self-help consumers fall into). If you crave the paid content then you can find a few people on his subreddit that offer it ALL for around $20.
Some people there are charging way more and they’ll use whatever excuse about “sincerity” just like Kapil does but don’t ever pay more than $50. These grifters from the Kapil subreddit will charge thousands of bucks claiming that paying $20 doesn’t show the same desperation – but then who’s to say that spending $1000 or $2000 will be enough to show desperation either? Kapil offers a much higher price for his work, claiming that’s the amount for sincerity. So it’s all pretty subjective as to what is too little and what’s a good amount that shows sincerity – when it’s also all relative to an individual (for instance $2000 is barely anything to a multi-millionaire).
Money as sincerity
There’s the argument that it’s like Placebo where one perceives the paid content as precious and follows the advice and becomes extremely rich or at peace or whatever it is, whereas the other will not change anything, as he isn’t valuing that content as wisdom.
Paying hundreds COULD make someone feel like they can’t allow that money to go to waste and therefore be driven to accomplish whatever set goal. The problem with that kind of thinking is that a few years later or perhaps even a few months later, they can lose all that drive and get complacent then start to fall back downhill. Also then again some people pay hundreds or thousands to some self-help program or pick-up artist boot camp and still don’t make any change – therefore paying money doesn’t guarantee sincerity, at most it may slightly increase it though it may not even do that either.
It’s a common marketing start to have an incredible ridiculously high price for a product and then put it on a huge discount the discount price is still extremely high but a lot of consumers don’t realize it and think it’s a massive bargain. Kapil does this with his “Siddha arrival” pledges where at times he made it 7 figures and then brought it back down to 6 figures.
Another common marketing strat is to make the product seem extremely scarce and generally speaking people tend to perceive scarce things as more valuable than things in abundance. Kapil does this by claiming that he doesn’t just accept anyone rich and claiming that he has rejected some rich applicants and tries to make it seem that only those who are incredibly rare individuals get accepted making it seem like some sort of secret club to get consumers more intrigued.
He is differentiating himself from the rest of the self-help industry which he also basically belongs to. Of course, he would criticize all others in his market space and say he is the only real deal. This is Marketing 101. He is not selling kitchen cabinets.
If Kapil doesn’t care about making money from the truth then why did he tweet this – https://mobile.twitter.com/KapilGuptaMD/status/1480569354903244805
he claims he hired a team of attorneys to prosecute people who resell his work (most likely a scare tactic). Let me make it clear there’s nothing wrong in wanting to make money (as Kapil says there’s no right or wrong) and Kapil is free to sell his stuff at whatever price he wishes to do so – but I’m just pointing out how it’s basically a rip-off and you can find almost identical information elsewhere for free, and even in Kapil’s free content.
Kapil Gupta’s main target
KAPIL’S MAIN TARGET FOR SCAMMING IS SUCCESSFUL UNHAPPY PEOPLE. These people feel as though they’re missing something in life or they’re unhappy or feel empty, and they’ve read a little bit of Kapil’s work and now they feel there’s a way out of the misery and at the same time they’re wealthy enough to dish out huge amounts of money and so they take the chance with Kapil. There is a way out of the misery but paying Kapil won’t guarantee it.
There’s a simple reason why people keep some content behind a paid wall – they want money. If they really had other people’s best interest or wanted to help others or was just doing it solely to express “truth” then they wouldn’t keep any content behind a paid wall. And the first thing these grifters will reply saying is they’re doing it for both X reason and money – which is understandable if you’re selling a book for a normal price but different when selling exorbitant courses and products.
Kapil Gupta is a good salesman. He exploits the notion of “seriousness” for money and cultish purposes. Other than that, I’m pretty fond of his perspective on things, though I’ve heard all this stuff before from the work of ancient masters. However, from what I’ve noticed in his Twitter spaces is that he appreciates the questions that parrot his teachings, the most. The question could be a regurgitated version of Kapil’s POV, and he would then thank the interviewer for how honest and serious they are. Also, his idea of dedication to a craft can be misleading.
I know it’s just one way to live “Mushin” (mental state of no mind), but if you don’t want to do anything, that would be a dead end. He speaks about what it is that you cannot imagine yourself not becoming. What if that thing is nothing? And what if that thing you’re imagining is part of the manufactured self? That could very well be plausible. And then you waste away your life working hard towards that thing, fooling yourself that it’s not “hard work” because it’s the thing you’ve always wanted, etc.
Kapil says his target is truly sincere serious people but if that were the case why would he be spamming Amazon links to his books to people like Nick Cannon? Does he think Nick Cannon is a truly sincere serious person? Does he even know Nick Cannon on a deep enough level to be able to read into his sincerity?
Since Kapil is still fairly unknown in comparison to others in the same space, most people viewing this will likely be Kapil followers and therefore post comments in his defense. If any of them were devoted to seeing the truth then they’d be able to see the money-hungry side of Kapil and once again there’s no right or wrong to that, but I’m just posting this so people can be aware before making their decision of paying anything to him.
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Kapil Gupta tries to portray himself as someone who knows more than anyone else about life while not giving direct clear attributes to where he learned much of the stuff he talks about. Kapil tries to make money from selling "truth" in various forms from paid discourses to several minute long podcasts and more. His free content is okay but I would strongly advise everyone to avoid paying for any of the extra stuff.